2006-10-16
Green Penguin announced today that the Native Eigojuku site, a website produced and operated by Eclipse Production that lets members study English by using compelling audio and video content, has been added to the DoCoMo official contents menu, and now is on the official menus of DoCoMo, Au, and Softbank, the three largest mobile phone carriers in Japan. The Native Eigojuku site runs on SmoothWeb, Green Penguin’s powerful content management system.
George P. Taylor IX, a Director of Green Penguin, stated, “The Native Eigojuku site really shows off some key strengths of using SmoothWeb. The differences in carrier standards, and the myriad of mobile phone models, add a lot of complexities to delivering content in a consistent manner to all web-enabled phones, and consistency is critical to the user experience.”
“SmoothWeb handles these complexities, allowing website operators to design one website and manage it on one server, with SmoothWeb automatically making changes such as image format conversion, selection of audio and video files usable by each device, and even handling the different registration methods of the different carriers. Beyond protecting the consistency of a site, the ability to deliver to all phones from one server dramatically lowers hardware, bandwidth, and software costs, as well as eliminating work that would be required by hosting multiple carrier-specific websites. We congratulate Eclipse on completing the hat trick!”
Michael Anop, President of Eclipse Production, stated “Recently, Eclipse Production developed a concept of a mobile-phone and PC based website that would allow subscribers to study English via their cell phones, with content created by foreign celebrities well-known by the Japanese public. After a long and arduous application process with the Japanese mobile carriers we managed to get our concept listed on their official menus.”
“We were looking for a content management systems that handled both the PC and mobile networks and, to our surprise, we found only one commercially available CMS that met our requirements. Green Penguin’s SmoothWeb content management system provided us with the ability to quickly develop a mobile internet site that could deliver images, media files (audio and video) and text files we created as required by the different carriers.”
What People are Saying On The Site’s BBS
“I have seen many different English sites, but I think this place is the best so far. I'll be working hard everyday!!” – Yuko
“This English site is the best because such great people have come together to create the site! I enjoy visiting the site everyday”. – Tomo
About Green Penguin
Green Penguin offers businesses software and services particularly suited to the demanding Japan market, including content management software, retail and other transaction systems, mobile-based couponing, surveys, and metrics, and extending to Virtual CTO services. Green Penguin's consulting libraries and in-house tools allow Green Penguin to develop and integrate solutions rapidly to meet clients' business needs.
About Eclipse Production
Eclipse Production is a dynamic foreign talent management co-founded by veteran TV personality, Thane Camus. The Eclipse talent bench constitutes an “A List” of foreign actors, narrators, musicians, and comedians as well as “industry experts” from a variety of business fields. Eclipse seeks to work with a wide array of clients whilst focusing on our talents individual strengths, and in doing so, explore chances for growth in new areas of opportunity, creativity and learning.
In addition to management services, Eclipse Production offers “new-screen” media production services designed to enhance and increase accessibility of client’s digital content via handheld media types. We specialize in capturing, encoding and authoring media content used to deliver digital text formats, audio/video files, animation, etc. to a variety of portable players including mobile phones and other PDAs.
For More Information Contact:
George P. Taylor IX
Green Penguin K.K.
georgetaylor@green-penguin.com
Michael Anop
Eclipse Production
michael@eclipsepro.jp
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